Why We Decided to Built LumaWell

Quitting nicotine is one of the hardest things many people will ever do — and most apps don’t make it any easier. They feel cold. Shameful. Or just boring.

LumaWell is different.

We’re creating a quit journey that’s encouraging, personal, and even a little fun.

Because real change doesn’t happen overnight. It happens in streaks, badges, and moments where you keep going, even when it’s hard. LumaWell is here to support you through those moments.

Meet Your Companion: Luma

Our app is guided by Luma, your space rabbit companion. He’s here to cheer you on, track your progress, and nudge you forward whether you’re celebrating a 7-day streak or recovering from a setback.

Luma is always there. No judgment. Just support.

What You’ll Find Inside the App

🧘🏼‍♂️ Tools to reset when cravings hit
🎖️ Badges and certifications to mark your milestones
📊 Visual progress tracking to show your wins
🧠 Daily insights to build awareness and resilience
❤️ Support that’s compassionate, human, and always within reach